Windsor F.C. today unveiled its new identity which has been the centre of much creative development over the past 3 months. The final identity was selected from over 20 different designs each one keenly debated by the club's new Committee before the final identity was chosen and evolved into the refined design that you see today.
The striking heraldic shield reflects, 'the shape of things to come' and encompasses 3 main elements which Founding Director Kevin Stott believes symbolically convey values that are at the heart of the newly formed clubs burgeoning culture.
The Castle, whilst synonymous with Windsor and the focal point of many a tourist's attention is also symbolic of sustainability the cornerstone of the newly formed clubs business plan.
The Blue Ribbon central to the design communicates the club's name but is also representative of the River Thames, the longest and perhaps best known River in England and a shaper of many great events throughout history.
Finally the Stag pictorially represents the traditional home of senior football in Windsor; Stag Meadow. Keen observers might also note that the Stag has 6 points on each of its antlers which tradition has it makes it a Royal Stag. The senior football club in Windsor has traditionally and uniquely had Royal Patronage most latterly from HRH Duke of Edinburgh.
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